Tuesday, June 1, 2010

Step 7: Schedule an appointment for a test drive.

It's a good idea to make your initial contact with a dealership by phone or e-mail before going there in person. This can give you a sense of the sales style you will be dealing with throughout the buying process. Additionally, if you can establish a rapport with the Internet salesperson, it will boost your confidence before you visit the lot. Call the Internet department (sometimes called the fleet department) and ask if the car you're looking for — in the right color and trim level — is actually on the lot.

Make your initial contact with the Internet manager either via an e-mail message or a phone call. You can also send multiple dealer requests and narrow your search based on the e-mail responses. Call the Internet department and tell the salesperson that you want to set up a test-drive — but that you won't be buying right away. However, assure them that you will buy there if you decide to purchase this particular model, and if they can offer the vehicle at a fair price.

If you deal with a normal car salesperson, he or she will try to start the negotiations at a high price with the expectation of being negotiated down. However, the Internet manager will often quote you a rock-bottom price right away. A few minutes taken to set up an appointment with the Internet manager can save you both time and money.

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